The 2012 SIA Snow Show, which was held January 26-29 at the Denver Convention Center, showcased more than 900 brands. Over 19,000 attendees—an increase of nearly 1,000 from the previous year, despite a falloff in retail sales in the past few months—reviewed the latest and greatest trends in hardgoods, softgoods and accessories. Following the Denver show, a few thousand enthusiasts demoed skis, snowboards, boots, and accessories from 115 brands at Winter Park and Devil's Thumb Ranch January 30 and 31. The 2012 SIA Snow Show, which was held January 26-29 at the Denver Convention Center, showcased more than 900 brands. Over 19,000 attendees—an increase of nearly 1,000 from the previous year, despite a falloff in retail sales in the past few months—reviewed the latest and greatest trends in hardgoods, softgoods and accessories. Following the Denver show, a few thousand enthusiasts demoed skis, snowboards, boots, and accessories from 115 brands at Winter Park and Devil's Thumb Ranch January 30 and 31. For a more detailed report on trends and ideas from the show, watch for our coverage in the March 2012 issue of SAM.