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Fall 1974

FEATURED STORY

Managing The Snowflake

A fascinating and detailed account, with full color illustrations-of how one area manager controls within an inch of its life, every flake of snow that falls and every flake he makes ...

Emergency Operator Procedures

An important tabulation of what potential lift emergencies are, probobly cause and most importantly, what you do first when they happen. By Sam Bonasso and Dan Flesher ...

Two Way Radio

Technical Editor Nils Ericksen takes you through the pros and cons of citizens band versus FM communications for ski area operations, and brings out many useful buying hints ...

The Aspen Skier-- 1974

ted Farwell, dean of ski economists and a frequent contributor to SAM, analyses the fascinating new studies made on this Aspen skier. An important review of some important studies.  ...

What To Do If The President Comes Skiing

This article is currently not available online. Please email donna@saminfo.com for a pdf copy of the article ...

Coke Puts On Skis

We analyze the major marketing program that the Coca Cola Company is getting under way at ski areas.  ...

Buying Insurance To Fit

by H. William Dixon. An expert in all aspects of ski area insurance tells you some things to watch for. ...