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• Research

New research sponsored by USIA shows that people who say they are skiers are not necessarily the ones on the slopes. Called the USIA Vacation Planning Study, the research tells a story of many well-intentioned skiers who were never convinced to act. A comparison of the National Skier Opinion Survey (NSOS) study and this one reveals the differences ...

• Lifts

A detailed look at the problem of metal fatigue, examining most applicable properties of both static and fatigue failures in metal. Feature includes: graphs, charts, specifications and mathematic formulas for figuring failure thresholds. ...

• Activities
• Summer

Participatory attractions may be appropriate as summer activities for some ski areas. This feature examines a few of these new and old amusements. A new trend in the theme park arena has spawned several new activities that stand by themselves, such as human mazes and labyrinths, Tank Tag and Boat Tag and fun miniature trains that are both functiona...

• Marketing

A look at PSIA East research into effective senior skier programs. The result is a tried and proven program called a Senior Day, most often a midweek lesson and ticket combo with various incentives. This feature continues with a look at the tune-up races for the future Senior Olympics. ...

• Marketing
• Ticketing

A look at a preferred pricing strategy that was employed by Winter Park, Colorado. This method entailed the scaling of lift tickets that would cover restricted mountain access, half days and night skiing. With these different variables adjusted within the ticket prices, many people were able to purchase the exact amount of satisfaction that they we...

• Marketing

How 250 advertising executives ended up at Hunter Mountain, New York, for a free day of skiing and activities. Sponsored by Advertising Age magazine, the event was of great benefit for Hunter due to the number of decision-makers in the promotion business that visited their mountain. ...

• Summer

A look at various summer concert series that have been taking place over the last few years. The acts vary from festivals to symphonies to heavy metal. The business has not always been profitable but the publicity is of great benefit in the the following seasons. ...

• Conferences / Trade Shows

A recap of major events at the national trade show held in Orlando, Fla., described as "A fine convention, with modest attendance; but played out against worrisome association problems." Includes a sidebar on the ongoing debates over association dues and whether or not smaller areas will remain within the association or withdraw to regional associa...

• Racing

This article details 27 offerings from 23 companies on software for the ski industry. Covers software, software-hardware systems and computerized services. ...

• Miscellaneous

A quick reference for trend lines of national skier participation numbers. Includes a chart of numbers for the National Sporting Goods Association (NSGA). ...

Chair seat cleaning machine by H Ski Products; ID Badges by Data Link Information Solutions; Winter Playgrounds by Azimut Creation. ...

A critica look at the industry's trade association. ...