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July 2003

FEATURED STORY

  • Can You Hear Me Know?

    A survey of skiers and snowboarders find out which marketing methods are getting the most attention-and which ones aren't. ...

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Below is the Table of Contents. We have selected a few articles that you can read in their entirety online.

To order an article that is not online or a back issue of SAM Magazine, email donna@saminfo.com.

Industry Reports

New Skier Visit Record. Berthoud Gets Rid of Lifts. Teton Pass Expansion Gets OK. Intrawest Golf Partners With Tamarack. SIA End-of-Season Retail Figures. OSHA Fines Keystone. Saddleback Won't Reopen. SIA Dates Confirmed. Correction. People. Supplier People. Supplier News. ...

Can You Hear Me Know?

This article is currently not available online. Please email donna@saminfo.com for a pdf copy of the article ...

Can You Hear Me Know?

A survey of skiers and snowboarders find out which marketing methods are getting the most attention-and which ones aren't. ...

2003-2004 Media Directory

The annual round-up of special winter sports sections in major metropolitan newspapers and industry-specific magazines across North America. ...

On the Cutting Edge

This past spring, both the Cutter's Cup and Cutter Camp tackled the world of freestyle terrain. Here's what's hot. ...

Construction Site

The focus is on providing beginners better transportation and terrain, as well as making existing customers a little more comfortable. ...

Places and Faces

A photo album of industry gaterhings throughout the past year. ...

Out of the Blue

Tahoe marketers struggle to find an identity and find it staring them in the face. ...

"Winter Feels Good"

A new program spearheaded by SIA targets overweight and unhealthy kids. ...

Information Overload

Online press kits can be a great aid, but only if they are up to date and easy to use. ...

Adding an Accent

Slats thinks foreign ski and snowboard instructors have it made. Is he right? ...

Giving a Lift a Lift

In the Sierras, the land of big snow, Tahoe Donner found a clever way to keep the Magic Carpet clean. ...

Fall Consumer Ski Show Schedule

Fall Ski Show Schedule ...

Blue Pages

Moonlighting in Montana. A Year for the Record Books? Colorado for Sale. American Skiing Company Cuts Staff. If Chair 10 goes, So does Vail. Tenney Glacier Trapped on Cargo Ship. Squaw Valley's Military Salute. ...

Summer Forecast

How is summer business shaping up around the country? There are bright spots among the clouds. ...

SAM Idea Files

Garage doors, condiment caddy and double brackets are some of the great ideas from creative ski resorts. ...

Speak Out

Target: Bodies or Cultural Groupies? by David Rowan. Weather is a Strength, by Robert S. Rockwell. Whatever happened to the Growth Initiative? by Rick Kahl. What We Need Here Is A New Word, by Jules Older. A Letter from Magic, by Gary E. Aicholz, General Manager, Magic Mountain, VT. ...