September 2006

FEATURED STORY
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Paving the Way
It's the first place our guests come to when they visit and the last place they see-our parking lots. How can we make them more user-friendly? While resorts are good at delivering on snow quality, lift modernization, and base amenities, seldom do they focus on the basic concept of good parking. Yet this can be the make-or-break aspect of a resort visit for many guests. Point stated: a Reach Advisors study presented at the 2004 New England Winter Sports Summit found that for a vast majority of resort visitors, the number one "flashpoint" (i.e. thing that turned them off) was a bad parking situation. Yet, when that study was announced there and managers were asked to guess what the flashpoi...

New NSAA chairman bill Jensen speaks to SAM about the state of the industry and his vision for the future.
To combat global warming and pollution, many winter resorts are turning to renewable energy. See what the wind, sun and water can do for you.
Conversion and retention are the buzzwords of the industry. While the overall needle hasn't moved much, here are some bright spots.

It's the first place our guests come to when they visit and the last place they see-our parking lots. How can we make them more user-friendly?
Ziprider cable rescue device, V-Kool heat-reflecting film, Keuka footwear, Techstar Plastics cart, Flexmeter wrist guard, Snow Tiger ski wagon, Milestone rock pavers, ColorID passholder, TAG Heuer timer, Rotella motor oil, SkiData ticket reader, CR-TEC electric valve operators, 3M locating/marking system, HID Powerlight flashlight.
The NSAA recently released its Wage and Salary Survey. We review how the industry fares compared to the rest of the workforce at large.
See what resorts were up to this past building season.
Jarrod Moss responds to SAM's query with "Thoughts on a Summer Day." SAM talks about "Taking Safety to the Next Level." And PSIA examiner Pete Robertson says, "Growth Initiative Ills Start at the Top."
ASC Reviews Options for Steamboat... Wolf Creek Decision Upheld... Minturn Resort Gets Nod... A New Major Resort for B.C.?... Killington Loses Partner... Obituaries... People... Supplier People... Supplier News.
Effectively training rental shop staff is key to a safe and successful business.
Some visitors can't get enough corduroy. Is non-stop grooming the wave of the future?
When most of the business is shrunk down to four short months, communication between departments is crucial. Here's how some area keep the lines open.
There’s plenty of them, you can’t change them, but you can learn to work with them.
Jiminy Peak and Ski Butternut have found some great employees by working with a local group that promotes diversity.
An enterprising Dutch investor turned a hilly pasture into a thriving snow business. Here's how.