November 2007

FEATURED STORY

Trend Watch

These days, trends come and go at lightning speed. Do you know what guests will be looking for in your parks? Terrain park trends come and go, changing as often as the whims of the young people who (mostly) populate them. One minute rainbow rails and plaid jackets are all the rage, the next it's flat-down-flats and super-tight pants. One thing never seems to change, though-riders always appreciate high quality features. If it's built well and attractive, they'll use it. If it sucks, they mostly won't. It will sit there sad and neglected. Terrain parks are serious business, as the industry's heightened focus on safety shows. But they must be fun at the same time. (Isn't fun the point?) ...

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Natural Partners

Having a cross-country component at your resort can, and does, influence real estate sales as people look for more options.

Marketing

Can We Talk?

Want to find new ways to talk to your guests? Beef up your mobile marketing efforts.

Construction Site :: November 2007

Lift installations, snowmaking expansions, and new lodges give guests plenty to look forward to: Revelstoke, B.C.; Deer Valley, UT; Gore Mountain, VT; Cyprus Mountain, B.C.; Apalachian Ski Mountain, N.C.

Mountain Spy :: November 2007

For this edition of Mountain Spy, our 007 Liz Eren queried ski areas about their “green-ness.” Also, in making her round of calls, our spy was finally found out by a particularly astute employee at Mt. Bohemia. Apparently, he is a big fan of this section. Too bad he busted Liz, because he was on his way to winning this month! Congrats nonetheless--your customer service was excellent.

Industry Reports :: November 2007

A-BASIN ANOTHER FIRST... LOON AND SUMMIT-AT-SNOQUALMIE SOLD... NO GO FOR WOLF CREEK VILLAGE... SILVERTON GETS LEASE... NEW RESORT FOR UTAH?... BELLEAYRE TO EXPAND... OBITUARIES... PEOPLE... SUPPLIER NEWS...

Speak Out :: November 2007

Roger Lohr implores us to "Stop Vehicle Idling at Ski Areas." German ski writer Christoph Schrahe and British ski writer Patrick Thorne tells us all about the "Annoying Things Ski Resorts Do."

Pricing it Right

Is there such a thing as too much of a discount?

Keeping It Personal

Showdown celebrates another season, and so does the man leading the way.

New Release

An updated NSAA Freestyle Terrain Resource Guide will hit the shelves soon.

The Power of Melting Snow

Micro hydro may be the easiest green-energy solution for many ski areas to adopt.

Caring for Aging Parts

Corrosion and wear can cause serious problems in your key machinery.

Blue Pages :: November 2007

H-2B, OR NOT TO BE?... WELCOME TO CANADA... OK, MAYBE IT IS GETTING WARMER... GETTIING GREENER ALL THE TIME... COOL HEAD... PASSPORT ISSUE POSTPONED AGAIN... WEAK DOLLAR = STRONG DESTINATION VISITS?... MIDWEST CONQUERS THE EAST... SHORTSWINGS...

Tools of the Trade

Creating great and safe freestyle terrain requires an arsenal of specialized tools.

Trend Watch

These days, trends come and go at lightning speed. Do you know what guests will be looking for in your parks?

Piles and Piles and Piles of Smiles

Rounding out our freestyle section, we take a look at the art of snowmaking in the terrain park. Here's the best way to handle this precious commodity.

Let's Make a Deal

REITS are all the rage in our industry and here's why.

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November 2007

FEATURED STORY