November 2008

FEATURED STORY
-
A Site of Their Own
As terrain parks become entities unto themselves, it comes as no surprise that some resorts are creating separate websites for them, as well. Your resort, no doubt, has its own website, but what about your terrain park? Sure, websites can be labor intensive and expensive, but they are also a great way to engage a difficult-to-reach demographic (young people), communicate information about oft-changing park features, events and conditions, and nurture the subculture that so often surrounds terrain parks. In the following interviews, three resort representatives talk about their experiences building and maintaining separate online entities exclusively for their freestyle guests.MOUNT SNOWS...

JAY TAPS VISA PROGRAM TO FUND HOTEL... ALTERNATE ENERGY PICKS UP STEAM... CHINA: OWER TO THE (RICH) PEOPLE... SHOWDOWN OFFERS FREE LEARN-TO PROGRAM... WE ALWAYS KNEW DOUBLES WERE FOR LOVERS... STOWE REBORN, AIG ON SICK BED... THE $100,000 SEASON PASS... LEARN A SNOW SPORT MONTH GATHERS STEAM... JACKSON: THE TRAM IS BACK!... XANADU MOVING CLOSER TO REALITY... WINTER TRAILS: BEST-KEPT NEWBIE SECRET