July 2015
FEATURED STORY
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10 Under 30
SAM's annual collection of 20-somethings who are making a difference and leading by example. Sooner or later, every generation gets to forge its own way. And we’ve seen, through this annual celebration of under-30 talent, how quickly a new generation can begin to shape our resorts. This year’s group is typical in that regard, as well as noteworthy for their individual accomplishments. We chose this group not because they are the 10 most outstanding of their generation, but to represent the great diversity in experiences, positions, resort types and sizes, geography, and accomplishments that younger members are bringing to the industry. We received nearly 50 nominations for this year...
Below is the Table of Contents. We have selected a few articles that you can read in their entirety online.
To order an article that is not online or a back issue of SAM Magazine, email donna@saminfo.com.
Communications after major events must be handled with utmost care.
Ski areas are figuring out what works at summer adventure parks, and what doesn't.
U.S. SKI TEAM TO MANAGE NASTAR... SEASON'S VISITS DROP TO 53.6 MILLION... HEAVENLY SUMMER PLAN WINS APPROVAL... PEOPLE... OBITUARIES... CORRECTION: MUELLER LIFTS LIVES
Resorts are adding a variety of summer and winter facilities to keep guests satisfied and eager to return for more.
Detroit Mountain was closed for a decade before a local non-profit found the will (and funds) to bring it back to life.
Media buying used to be relatively simple. It's become a fast-paced game of whack-a-mole in the quest to reach and impress customers.
Soda Springs, Calif. has developed a simple, easy means for young families to introduce kids to snow and wintersports.
SAM's annual collection of 20-somethings who are making a difference and leading by example.
The ethnic makeup of America, and inevitably winter resorts, is changing. Are you ready to communicate with and welcome a new audience?
