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January 2017

FEATURED STORY

  • Livin’ La Vida Loca

    Some Industry heavy-hitters, and past SAMMY Award winners, talk about their journey, guilty pleasures and best days. To kick off our celebration of 20 years of the SAMMY Awards, 2016 SAMMY winner Halley O'Brien checked-in with a few past honorees to see where they've been since their SAMMY, what they're up to now, and how often they wash their ski socks. Read each full interview by clicking on the thumbnail of a SAMMY winner below. Just below the thumbnails, enjoy the entire story—which includes samplings of our interviewees' answers, blended with muse from Halley—as it was published in the January issue of SAM. Thank you to all of the SAMMY Award winners for taking the time to be ...

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Below is the Table of Contents. We have selected a few articles that you can read in their entirety online.

To order an article that is not online or a back issue of SAM Magazine, email donna@saminfo.com.

Livin’ La Vida Loca

Some Industry heavy-hitters, and past SAMMY Award winners, talk about their journey, guilty pleasures and best days.

Idea Files

Wheels on snowmobiles, inexpensive coffee timer, and an easy way to blow snow off a conveyor.

Mount Snow’s Telecabine G1, a unique two-person “skis-on gondola,” which debuted in 1965.

Ski Inc.

Excerpts from Chris Diamond's must-read new book.

Mountain Spy :: Question on Base Depth

THE QUESTION: I’M NEW TO THE SPORT, AND IT SEEMS EVERYONE REPORTS THEIR BASE DEPTH. HOW DO YOU MEASURE IT?

Nordica’s Astral for women, Salomon’s XDR, K2’s Pinnacle, Head’s Instinct 78, and Elan’s Explore Ripstick.

Rental Buyer's Guide :: January 2017

The broadening scope of the rental shop customer has manufacturers enhancing the quality of their products.

Breckenridge Fun Park, Breckenridge Ski Resort, Colo.

Measuring the Summer Market

As the data and trends show, summer can no longer be called the "off season."

Spend Your Money Wisely

Bogus Basin's new summer operations will make its winter passholders very happy. Find out why in the SAM interview.

Keeping the crowd happy on peak days is key to increased guest loyalty. Shown here: the throng at Copper Mountain, Colo.’s Sunsation festival, a weekend of live music and competitions.

Raise the Bar

Plan ahead and wow your guests during periods of peak demand. First in a series of articles about using Net Promoter Scores to enhance the guest experience and loyalty to your resort.

Lifts 2016: Moving Up

This year saw an uptick in resort lift installations and upgrades, all aimed at enhancing the guest experience.

Blue Pages :: January 2017

Perspective and Views

A panel discussion at SAM Summer Ops Camp in September focuses on how to implement the Recreational Opportunities Act. Panelists (L to R): Sean Wetterberg, U.S. Forest Service; Dave Fields, Snowbird; Jamie Barrow, Vail Resorts; Roger Poirier, U.S. Forest Service.

Summer Ops on Forest Service Land

Follow the screening criteria to smooth the way to approval.

Sierra-at-Tahoe has a resort-wide “department scoreboard” program that shares how the resort and departments are doing in a fun, competitive, and rewarding way. Each department creates a unique scoreboard—there are even prizes for the best one—that displays up-to-date performance stats based on goals they set at the start of the season.

Feel the Burn (Out)

Stimulate your staff to help manage the inevitable burnout that happens during a long season.

High school kids staff 90 percent of departments at Wild Mountain near Taylors Falls, Minn.

The Teen Scene

High school-age employees are the backbone of many ski areas.

Dealing with Collegians

To attract the college crowd, the price must be right.

Industry Reports

New Ownership at Magic Mountain... Mount Snow EB-5 funds Released at Last... People... Supplier News... Awards... Obituaries

Speak Out :: The Value of Snowmaking

Snow brings people. And people bring their wallets. The contents of those wallets drive the economies of most ski area communities, small or large. People spend money in restaurants, hotels, and retail shops. When these establishments are busy, they often need help from local service people to keep everything running. As a result, electricians, plumbers, contractors, and the like are busy as well—all because there’s snow.

Pub Memo :: SAM by the Numbers

Publisher Olivia Rowan touches on the Terrain Park Contest, Cutter's Camp and the SAMMY Leadership Awards.

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