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January 2022

January 2022

FEATURED STORY

  • The Lift Business Bounces Back

    The 2021 Lift Construction Survey shows a resurgence of new installations after a down year in 2020, with a mix of gondolas, big detachables, fixed-grips, a boom in conveyor lifts—and a promising outlook for 2022 and beyond. From the shores of Atlantic Canada to the mountains of Montana, resorts pushed through pandemic uncertainty to invest in lift infrastructure for the 2021-22 season. The total of 33 new aerial lifts ranked well ahead of 2020 but still behind pre-pandemic 2019. While the sheer number of lifts wasn’t huge, the lifts tended to be big: installed vertical transport feet per hour (VTFH) surged 70 percent from 2020 and 17 percent from immediately pre-pandemic. Major addi...

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Thanks for your interest in reading SAM Magazine. We hope you enjoy the select articles from this issue available in their entirety here. If you'd like to read the rest, we can make that happen. Order a back issue by emailing jack@saminfo.com. Don't miss another issue by subscribing to SAM now.
AP Photos / Noah Berger

Fire on the Mountain

Sierra-at-Tahoe GM John Rice reflects on the devastating Caldor Fire, the hard lessons learned, and what's next for the resort as it emerges from the ashes of the wildfire.

Tower construction underway for the new Leitner-Poma of America  six-pack at Keystone Resort, Colo.

The Lift Business Bounces Back

The 2021 Lift Construction Survey shows a resurgence of new installations after a down year in 2020, with a mix of gondolas, big detachables, fixed-grips, a boom in conveyor lifts—and a promising outlook for 2022 and beyond.

Crunch Time

As traffic surges, the industry must develop new strategies to manage resort access. Here's a look at some of the parking and transport solutions underway.

Rental Buyers' Guide 2022-23

Rental suppliers tout workhorse products and see new opportunity for resorts in the higher-end demo market across alpine, snowbord, and Nordic.

Schooled

Did snowsports schools find better ways to operate? Lessons from the pandemic suggest the answer is a resounding yes.

This mid-station at Yanqing houses a shared, angled terminal where two gondolas meet—they can be run as two separate lifts or one continuous lift. Front left is the bottom terminal of another gondola..

Built for the Games

Beijing spared no expense, enlisting the expertise of several familiar resort equipent suppliers and planners to build state-of-the-art 2022 Winter Olympics venues.

Corporate Culture, Redefined

Universal design principles can create a company culture that strengthens all aspects of your business—including the bottom line.

Mountain Spy :: January 2022

The Question: How long does it take to go through your equipment rental process?

Be More Cyber Secure

Developing a comprehensive cybersecurity program will help ski areas be more prepared when they are targeted.

Capital Suggestions

It takes money to make money, but it takes smart planning to spend it well.

The Value of Video

Video marketing is low-hanging fruit—here's how to take advantage of it.

New Products :: January 2022

New tools to enhance operations and the guest experience.

News and Views :: January 2022

SAMMY honorees peek into their crystal (snow)balls, and more.

Publisher's Memo :: January 2022

  AN INDUSTRY PARTNER FOR 60 YEARS  You may have noticed a nod to our 60th anniversary on this month’s cover. Can it be? For six decades SAM has strived to be thought-provoking, helpful, and sometimes entertaining. We have been through a lot of ups and downs along with the rest of the industry, from record seasons to snowless winters and our ...