July 2022
July 2022

FEATURED STORY
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10 Under 30
This year's class of 20-somethings are adept problem solvers, team players, and emerging leaders at their resorts. In a season where staffing shortages and strong demand created myriad challenges (and opportunities) for ski areas across North America, these 10 20-something rising stars showed their strengths. Empathy, humility, a keen ability to problem-solve, and a deep passion for the industry are common traits among this year’s “10 Under 30” class, who hail from little hills like Yawgoo Valley, Rhode Island’s only ski area, and major operations like Tahoe’s 4,800-acre Heavenly Resort. This year, we asked the inimitable Halley O’Brien to interview our class of 2022. Recogn...


This year's class of 20-somethings are adept problem solvers, team players, and emerging leaders at their resorts.

Snow King Mountain and Sundance Resort have made hugh investments in nearly every aspect of their operations in order to secure their long-term success.

Female mountain ops pros are breaking into the boys' club. Here's why our industry will be better off with more women in the field.

Considerations for your resort's emergency operations plans, who should be trained to execute them, and why they should not be collecting dust on the shelf.

Major projects are underway at resorts across North America, all designed to improve and enhance the guest experience.

A few recent and in-progress installations of open access and ADA-compliant at-height attractions that aim to offer adventure for everyone.


Mentoring programs help ski industry up-and-comers and veterans trade expertise and experience.


Regional and state ski area associations have evolved their roles amid changing times, finding new strengths.

THE QUESTION: “WILL MY 80-YEAR-OLD GRANDPARENTS BE ABLE TO DO YOUR SCENIC LIFT RIDE?”

A deeper dive into the guest experience feedback from winter 2021-22.


Apres-SKI, waivers under attck, people news, awards, and more.