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  • Are We On The Brink Of A Boom?
    The National Skier/ Boarder Opinion Survey indicates customers like the product. This article looks at how we motivate our customers and how we can do it better.
  • How Disney Does It
    A look at how Disney uses a ski theme in their amusement park complete with a chairlift and fake snow. The article looks at how they use skiing to project an image of excitement and danger.
  • Investing In Ski Shows
    When in doubt, exhibit at a consumer ski show is the theme of this article as well as what can be done to stand out at a ski show.
  • Marketing To Ski Clubs
    A look at how resorts can effectively attract some of the remaining ski clubs to their resort. Article stresses the value of this type of clientele.
  • Cost Effective Snow Through Smart Design
    A look at the success of variable-speed drives at HoliMont ski area in western New York.
  • More Power To The Electric Power Industry
    Deregulation, unbundling, independent production and new technologies promise lots of changes, including market-based rates
  • New Trails In An Old Setting
    Great Glen Trails at Mt. Washington opened last winter, offering a year-round recreational feast for skiers and bikers.
  • Paying The Piper
    Comprehensive background on how U.S. Skiing spent its way into a terrible hole.
  • Primary Lift Power: It's A Gas
    The electrical power demands of Eldora, Colo., disturbed the neighborhood. When a new lift was put in, natural gas was the logical option.
  • New Research Studies
    A review of the latest sports participation studies conducted by ASD and NSGA.
  • Consumers Test New Rf/Id Systems
    A staff report on Radio Frequency Identification. RFID is designed for direct-to-lift operating systems.
  • NSAA Gets High Marks
    An update on the progress made by NSAA since its break-up with SIA.
  • NSAA Convention Triumphs
    A review of the 1995 NSAA Convention and Trade Show at Palm Springs, Calif.
  • Mountain Living Seminar
    A report on the major themes from the Boom in Mountain Living Conference held recently at Keystone, Colo, sponsored by Snow Country.
  • A Dream Fulfilled- Well, Almost
    A report on the quest for step-in bindings for snowboard manufacturers. This is viewed as an important technology for the industry.
  • Summer Tips
    Some summer tips for snowboard park management and event coordination.
  • Small Ski Areas And The Internet
    The president, Robin Smith, of Swain Ski Center speaks out about the possibilities for small ski areas on the Internet. Includes a sidebar by Rob Megnin.