Winter X Games May Find a New Home

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Winter X Games May Find a New Home

SAM Magazine--January 20, 2013--ESPN has announced that it is entertaining new venues for the coveted X Games with a final announcement due in April 2013. For 2013 and 2014, the X Games will be held in Aspen, Colo., where they have been held since 2002. After that, ESPN has announced a list of eligible winter destinations that include Lake Tahoe, Calif.; Park City, Utah; Le Massif, Quebec; and Aspen. The city that is chosen will host the games for three years.

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According to ESPN's press release, "The aim is to explore different options and determine what is best for the progression and growth of the X Games franchise. Official proposals from the qualified entities are due to ESPN by April 2."

Past winter X Games have generated up to $10 million in revenue for the host location and attracts 20,000 to 25,000 spectators a day, plus a global reach of 232 million on TV.