September 2009

FEATURED STORY
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Keep 'Em Coming Back for More
It's important to inspire exceptional customer service in any economy. Worried about the effects of a depressed economy on the upcoming season? I have one question for you: WWYDIAWO? (What would you do in a whiteout?) So ask yourself: would you keep skiing or boarding blindly along? Or would you pause for a few minutes to get your bearings?The current economic meltdown is your whiteout. The bad economy is a swirling opaque cloud that’s obstructing your view. It’s forcing you to stop and have a good hard look around. And one of the things you’re seeing, maybe more clearly than ever, is how the people at your resort interact with your customers. You witness, for example, a less-than-...
