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  • Pacific Group Resorts, Inc. Submits Top Bid for Jay Peak at $76 Million

    PGRI president and CEO Vern Greco shares his thoughts on the acquisition with SAM. SAM Magazine—Jay, Vt., Sept. 8, 2022—Pacific Group Resorts, Inc. (PGRI) made the highest and best final bid to buy Jay Peak, $76 million, following an auction with multiple bidders. PGRI president and CEO Vern Greco told SAM that after three years spent pursuing the acquisition, PGRI is poised to bring renewed stability to the resort and its staff, and tap into its passion and energy. The prevailing bid remains subject to approval by the United States District Court in Southern Florida during a final hearing scheduled for Sept. 16. Judge Darrin P. Gayles, who has presided over the receivership in federal...

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Demaclenko North America Appoints Diego Facchinetti as GM

SAM Magazine—Tooele, Utah, Nov. 8, 2024—Italy-based snowmaking equipment manufacturer Demaclenko named Diego Facchinetti as the new general manager for Demaclenko North America, which serves the Canadian and U.S. markets.Andreas Lambacher and Diego Facchinetti He is responsible for leading the company’s local teams, developing new market str...

Western Resorts Start Spinning Lifts

SAM Magazine—Reno, Nev., Nov. 8, 2024—Mt. Rose Ski Tahoe dropped ropes today on 1,000 vertical feet of skiing and riding. It’s one of several western ski areas to open for the early season in recent days.Courtesy of Breckenridge Natural snow and cold temps that allowed Mt. Rose to fire up its snow guns enabled the resort to be the first to ...

Blue Mountain Resort Assists Crews Fighting Nearby Wildfire

SAM Magazine—Palmerton, Pa., Nov. 7, 2024—A brush fire has burned several hundred acres near Blue Mountain Resort, Pa., this week. The resort has supported fire crews in efforts to suppress the Gap Fire, also called the Blue Mountain fire.Courtesy of Blue Mountain The fire, which is reportedly no longer advancing, is burning roughly 4 miles to...

Mike Giorgio Appointed GM of Stowe Mountain Resort

SAM Magazine—Stowe, Vt., Nov. 7, 2024—Vail Resorts appointed Mike Giorgio as general manager of Stowe Mountain Resort, effective Nov. 18. Giorgio mostly recently led six of Vail Resorts’ Midwest ski areas as regional general manager. He was based out of Mt. Brighton Resort, Mich. Credit to Vail Resorts “Mike’s appointment as the new GM...

Kissing Bridge Sold to New Owner with Plans for Four-Season Operation

SAM Magazine—Glenwood, N.Y., Nov. 1, 2024—Kissing Bridge Ski Resort was sold to California tech investor Rhett McNulty for $1.06 million. McNulty formed Kissing Bridge All Seasons Resort Inc. in Wyoming to purchase the ski area, which is about 40 minutes south of Buffalo.  While the deal closed this week, McNulty told Buffalo Business First t...

Midwest Ski Areas Association Appoints Bo Bigelow as Executive Director

SAM Magazine—Saint Paul, Minn., Nov. 1, 2024—The Midwest Ski Areas Association (MSAA) has named Bo Bigelow as its next executive director, effective today. His predecessor Amy Reents stepped down in October after leading MSAA for more than eight years.  Bigelow will continue to serve as executive director of the Minnesota Ski Areas Associatio...

Ski Cooper Simplifies Pricing, Reduces Midweek Ticket Rates

SAM Magazine—Leadville, Colo., Nov. 1, 2024—Starting this winter, Ski Cooper lift ticket rates will be the same online as they are at the ticket window, bucking the trend of ski areas charging top dollar on-site to incentivize guests to purchase tickets in advance online at a discounted rate. The nonprofit ski area has also reduced its Monday-T...

Tara Schoedinger Named as VP and GM of Northstar California

SAM Magazine—Truckee, Calif., Nov. 1, 2024—Vail Resorts has named Tara Schoedinger vice president and general manager of Northstar California Resort, effective Nov. 11. She moves from Crested Butte Mountain Resort, Colo., where she served in the same role. At Northstar, Schoedinger takes over for Amy Ohran, who became president and COO of Palis...

Independent Areas Top SKI Resort Rankings

SAM Magazine—Natick, Mass., Oct. 31, 2024—Snowbasin, Utah, earned the top spot in the West and Mad River Glen, Vt., repeated as the best in the East in the 2025 SKI Reader Survey Awards. There were a few big movers in the rankings, both up and down, as well as a continued affinity for independent resorts. Rankings are based on responses from S...

Mica Heliskiing Appoints Dave Morrison as New CEO

SAM Magazine—Revelstoke, British Columbia, Oct. 30, 2024—Dave Morrison is the new CEO of Mica Heliskiing, a boutique heliski operation and lodge in the Canadian Rockies. Morrison has more than 25 years of ski industry experience.  “Dave Morrison is a proven leader with a remarkable track record in managing and growing luxury ski resorts and...

Mountain Collective Adds Sunday River, Megève

SAM Magazine—New York City, Oct. 30, 2024—The Mountain Collective Pass has expanded its network of resorts with the additions of Sunday River, Maine, and Megève, France, for the 2024-25 season, bringing the total number of resort partners to 27 worldwide.  “These two world-class resorts complement our existing network perfectly,” said Mo...

California Mountain Resort Company Names New GMs at Bear Valley and China Peak

SAM Magazine—Bear Valley, Calif., Oct. 29, 2024—The California Mountain Resort Company (CMRC) has appointed new general managers to two of its ski areas: Brad Cumberland was promoted to general manager of Bear Valley, and Troy Cohee was promoted to general manager of China Peak.Brad Cumberland and Troy Cohee “At Bear Valley, we've restructu...

SAM Launches Ski Area Summer Operations Survey

SAM Magazine—Natick, Mass., Oct. 23, 2024—SAM invites ski area operators to participate in a new survey aimed at gathering insights into summer business and operations. The survey, launching today, seeks to capture the latest trends and challenges faced by ski areas as they continue to evolve their operations. Responses are requested by Monday,...

Indy Pass Adds 30 Partner Resorts in Six Countries

SAM Magazine—New York City, Oct. 24, 2024—Indy Pass has added access to 30 more alpine, cross-country, and indoor ski areas for the 2024-25 season, including Loveland Ski Area, Colo., and 12 resorts in Innsbruck, Austria. The additions were revealed at a media event in New York City Wednesday night. With the additions, Indy Pass will release a...

Mountain Towns 2030 Climate Solutions Summit Calls for Collective Action

SAM Magazine—Jackson Hole, Wyo., Oct. 24, 2024—Mountain Towns 2030 gathered 540 attendees from the ski industry, government entities, and other stakeholder groups in Jackson Hole, Wyo., on Oct. 14-16, for the annual Climate Solutions Summit. The event focused on innovative solutions to combat the effects of climate change and issued a resoundin...

Massachusetts’ Ski Ward Opens for Early Season Turns, Colorado Ski Areas to Follow

SAM Magazine—Shrewsbury, Mass., Oct. 21, 2024—Thanks to its all-weather snowmaking system, Massachusetts’ Ski Ward has staked its claim as the first ski area in North America to open for lift-served skiing and snowboarding for the second year in a row.Courtesy of Ski Ward Several Colorado ski areas also appear ready to drop ropes in the comin...

Homewood Suspends Operations for this Winter

SAM Magazine—Homewood, Calif., Oct. 14, 2024—Homewood Mountain Resort will not operate for 2024-25 after its financial partner withdrew its support for this upcoming winter season, the Lake Tahoe ski area said in an announcement published on its website. Homewood cited financial viability and delays in approvals to proposed updates of the resor...

Indy Pass Acquires Black Mountain in New Hampshire, Plans For a Co-op Model

SAM Magazine—Jackson, N.H., Oct. 5, 2024—At a standing room only crowd at Black Mountain, Indy Pass and Entabeni Systems announced they have purchased Black Mountain from the Fichera family, who have owned and operated the ski area for the past 30 years. Indy Pass managing director and Entabeni Systems founder Erik Mogensen, who spoke at the co...

North Carolina Ski Areas Sustain Minimal Damage from Helene, Communities Not as Lucky

Photo courtesy of Kim Jochl.SAM Magazine—Banner Elk, N.C., Oct. 2, 2024—Ski areas in the mountains of western North Carolina appear to have suffered relatively minimal damage from Hurricane Helene, which caused historic flooding after dropping 1-2 feet of rain, or more, through a wide swath of mountain communities in a short time, Sept. 26-27. ...

SAM Selects 11 Mentees for Annual Summit Series

SAM Magazine—Natick, Mass., Oct. 2, 2024—Eleven up-and-coming industry leaders have been selected to participate as mentees in the SAM Summit Series leadership development program. Hailing from resorts of all sizes across North America, the mentees represent many different departments and roles.   The 2024-25 Summit Series mentees are: Jos...

Vail Resorts Launches Efficiency Plan to Prepare for Global Growth

SAM Magazine—Broomfield, Colo., Oct. 1, 2024—Vail Resorts has unveiled a "resource efficiency transformation plan" that will save $100 million over the next two years, and then $100 million a year after that. The plan is designed to improve organizational effectiveness through a combination of scaled operations, global shared services, and exp...

Vail Resorts Epic Pass Sales Were Flat Through Summer

SAM Magazine—Broomfield, Colo., Oct. 1, 2024—Vail Resorts' Epic Pass product sales through Sept. 20, 2024, for the upcoming 2024-25 North American ski season decreased approximately 3 percent in units and increased approximately 3 percent in revenue in sales compared to the prior year through Sept. 22, 2023. Pass sales dollars are benefiting...

Vail Resorts Details a Difficult Fiscal 2024

SAM Magazine—Broomfield, Colo., Oct. 1, 2024—Vail Resorts reported its Q4 and full-year 2024 results last week for the fiscal year ending July 31, detailing what was a difficult 2023-24 season across North America and in Australia. Even so, VR fared relatively well compared to the record fiscal year 2023 that preceded it. VR also revealed a "r...

Snow People — October 2024

SAM’s Snow People highlights personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier news, we celebrate the people that make this industry thrive. PEOPLE:  Nelson Wingard and Corey Peterson COREY PETERSON and NELSON WINGARD, STEAMBOAT SKI RESORT, CO Steamboat Ski Resort ha...

2025 I AM a Snowmaker Contest Nominations Now Open

SAM Magazine—Natick, Mass., Sept. 30, 2024—Ski areas across North America are invited to nominate their snowmaking teams to participate in the 10th annual “I AM a Snowmaker” contest, presented by HKD Snowmakers. The “I AM” contest offers the opportunity for a handful of resorts to showcase their snowmaking teams and the work they do via...

Susan Donnelly Appointed as GM of Mount Sunapee

SAM Magazine—Newbury, N.H., Sept. 26, 2024—Vail Resorts named Susan Donnelly as the new general manager of Mount Sunapee, effective October 7. Donnelly most recently served as general manager of Crotched Mountain Resort, N.H. She fills the role previously held by Peter Disch, who became VP of mountain operations at Heavenly, Calif., in August ...

Monarch Mountain Names Chris Haggerty as GM

SAM Magazine—Salida, Colo., Sept. 24, 2024—Monarch Mountain has appointed Chris Haggerty as the new general manager of the ski area. Haggerty succeeds retiring GM and COO Randy Stroud, who will stay on for the 2024-25 winter season to help with the transition.  “Having worked various positions in the industry, Haggerty will provide a unique...

Mike Reitzell to Succeed Kelly Pawlak at Helm of NSAA

SAM Magazine—Lakewood, Colo., Sept. 24, 2024—The National Ski Areas Association (NSAA) has appointed Ski California president Mike Reitzell as its new president and CEO. Reitzell will replace Kelly Pawlak, who gave her notice in May that she would be stepping down as the leader of NSAA.  "Mike’s passion for the ski industry and his impressi...

PNP Supply Partners with Demaclenko on TRM Pipe Distribution

SAM Magazine—Greenwood Village, Colo., Sept. 23, 2024—PNP Supply reached a partnership agreement with Demaclenko that will support and expand North American distribution of TRM (Tiroler Rohre GmbH) ductile-iron pipe for snowmaking systems. TRM is based in Tirol, Austria, and PNP Supply LLC has been the exclusive North American importer of the ...

Andrew Rusynyk Named New Pass Powderkeg GM

SAM Magazine—Crowsnest Pass, Alberta, Sept. 23, 2024—Andrew Rusynyk has been appointed as general manager of Pass Powderkeg (PPK) Ski Hill and the Pass Community Pool, both owned and operated by the Municipality of Crowsnest Pass. Rusynyk started on September 16 and has since been integrating into PPK’s operations, which include hiking and mo...

Alterra Appoints Elias Ortner President & COO of Mike Wiegele Helicopter Skiing

SAM Magazine—Blue River, British Columbia, Sept. 23, 2024— Alterra Mountain Company has promoted Elias Ortner to president and COO of Mike Wiegele Helicopter Skiing (MWHS), based in Blue River, British Columbia, effective immediately. In his new role, Ortner, who most recently served as general manager of MWHS, is responsible for all operati...

Shawn Taylor Promoted to King Pine GM

SAM Magazine—East Madison, N.H., Sept. 20, 2024—Shawn Taylor has been promoted to general manager of King Pine, N.H. Taylor, who started as a seasonal employee at King Pine in 1986 and has been year-round since 1996, previously served as the ski area’s assistant general manager. During his time a King Pine, Taylor has contributed to nearly e...

Ski NY-Ski PA Expo 2024 Recap

SAM Magazine—Cortland, N.Y., Sept. 20, 2024—The annual Ski NY-SkiPA Expo was held at Greek Peak Mountain Resort on Sept. 15-18, welcoming more than 300 ski area and supplier attendees for educational sessions, a trade show, and networking opportunities.  According to Ski Areas of New York (SANY), attendance was down slightly from last year. N...

Western Lodging Revenue, Occupancy Showing Signs of Strength

SAM Magazine—Winter Park, Colo., Sept. 17, 2024—Lodging properties in Western mountain destinations eased back on daily rate increases over the summer and successfully boosted summer occupancy. The same strategy has sparked a significant boost in early bookings for the upcoming winter. That's the latest news from the monthly Market Briefing fro...

Extent of Fire Damage at Mountain High “Too Soon to Tell,” Says Karl Kapuscinski

SAM Magazine—Wrightwood, Calif., Sept. 13, 2024—Leadership at Mountain High were able to return to the resort over the last two days to start assessing the damage from the Bridge Fire, which moved through the ski area Tuesday night and remains active in Angeles National Forest.Courtesy of Mountain High Karl Kapuscinski, CEO of California Mount...

New England Summit: Optimism Amid Challenges

SAM Magazine—Newry, Maine, Sept. 12, 2024—The New England Summit returned to Sunday River, Sept. 9-11, where more than 400 attendees from all over the Northeast participated in educational sessions, a trade show, and networking events.    Host Ski Maine held the event in Portland, Maine, in 2023, and it will return there to the Holiday Inn b...

National Ski and Snowboard Hall of Fame Names Class of 2024

SAM Magazine—Ishpeming, Mich., Sept. 12, 2024—The 10 members of the U.S. National Ski & Snowboard Hall of Fame Class of 2024 were unveiled yesterday in Lake Placid, N.Y. The group of Olympians, Paralympians, sport builders, and pioneers will be inducted, along with Class of 2023 member Jeff Brushie, at the annual Snowsports History Celebrat...

Indy Pass Launches New Employee Pass Program

SAM Magazine—Granby, Colo., Sept. 13, 2024—Indy Pass is offering a new employee pass program that the company said is designed to help its partner ski areas recruit seasonal staff and retain year-round employees. Like the consumer Indy Pass product, employees at Indy Pass partner ski areas that opt-in to the program can redeem two days of skiin...

Wildfires Threaten Mountain High, Mt. Baldy, and Others Across the West

SAM Magazine—San Bernardino, Calif., Sept. 11, 2024—The Bridge Fire, burning in the Angeles National Forest, grew exponentially on Tuesday, surging into Mountain High resort and the communities of Wrightwood and Mt. Baldy, which are under mandatory evacuation orders. Credit to ALERTCalifornia An update from the Wrightwood Fire Safe Council at...

Davis Fire Nears Mt. Rose – Ski Tahoe, Sky Tavern Also Ordered to Evacuate

SAM Magazine—Reno, Nev., Sept. 9, 2024—Evacuation orders are in place for Mt. Rose –Ski Tahoe and neighboring Sky Tavern as firefighters work to contain the Davis Fire. A screen capture from the ALERTNevada webcam on top of Slide Mountain, the peak of Mt. Rose – Ski Tahoe. The 6,500-acre wildfire, which started in the Washoe Valley south ...

Alterra Capital Investments Ahead of 2024-25 Season Total More Than $300 Million

SAM Magazine—Denver, Sept. 6, 2024—Alterra Mountain Company has invested more than $300 million in capital improvements ahead of the 2024-25 season. The capital investment cycle included major projects at Deer Valley, Utah, and Winter Park, Colo., among others. The first phase of the East Village expansion at Deer Valley will debut this winter...

Ski Resort AI Bootcamp to Prepare Resorts for the Future

SAM Magazine—Natick, Mass., Sept. 6, 2024—SAM Magazine is offering a virtual Ski Resort AI Bootcamp this fall, aimed at informing resort personnel of the available artificial intelligence (AI) technologies and teaching practical AI skills, including the pros and cons of the various tools. The bootcamp, led by Mike Lannen of the digital agency ...

Alterra Appoints Amy Ohran President and COO of Palisades Tahoe

SAM Magazine—Denver, Sept. 4, 2024 – Alterra Mountain Company has named Amy Ohran the new president and COO of Palisades Tahoe. She succeeds Dee Byrne, who is retiring after 40 years in the industry.  “I am very excited for this new opportunity at the legendary Palisades Tahoe,” said Ohran, in part, in a statement. “I look forward to le...

Middleton to Retire as Big Sky Resort President and COO, Nedved to Succeed Him

SAM Magazine—Big Sky, Mont., Sept. 4, 2024—After nearly three decades leading Big Sky Resort, president and chief operating officer Taylor Middleton will step down from day-to-day responsibilities on Oct. 1, 2024.Taylor Middleton and Troy Nedved Current general manager Troy Nedved will succeed him, assuming both the president and COO positions....

Brundage Creates Its Own Fire Department, Expands EMS Services

SAM Magazine—McCall, Idaho, Sept. 4, 2024—Brundage Mountain Resort has established a new fire department based at the resort and will soon be a licensed EMS transport provider, creating its own independent emergency response agencies that will serve the resort area. The new Brundage Mountain Fire Protection Association (BMFPA) hired a fire chi...

SAM Names Summit Series Mentors, Mentee Applications Due Sept. 13

SAM Magazine—Natick, Mass., Sept. 4, 2024—Nine mentors have been named for the seventh annual SAM Summit Series leadership development program, which will explore the theme “Leadership During Times of Constant Change” this year. In the mentor/mentee program, emerging resort leaders engage and learn from top industry veterans on a variety ...

Fatzer AG Acquires Rocky Mountain Lift Services & Supplies Inc.

SAM Magazine—Canmore, Alberta, Aug. 30, 2024—Switzerland-based wire rope manufacturer Fatzer AG has acquired Canada-based Rocky Mountain Lift Services and Supplies Inc., aka Rigging Specialties. Rocky Mountain Lift Services and Supplies Inc. (RMLSS) provides products and services for rope rigging applications as well as rope installations, mag...

National Ski Patrol Now Accepting First Responder Credentials, Not Just OEC

SAM Magazine—Lakewood, Colo., Aug. 30, 2024—National Ski Patrol (NSP) is expanding its membership to include working patrollers who have first responder credentials, such as emergency medical technicians (EMTs), wilderness first responders (WFRs), and paramedics. NSP had previously only opened membership to those who intended to take or had alr...

The Winner of the 2024 Rise Up Challenge is…

SAM Magazine—Natick, Mass., Aug. 28, 2024—The 2024 Rise Up Challenge, sponsored by Leitner-Poma of America, highlighted up-and-coming lift mechanics and their lift maintenance teams from six ski areas across North America: Berkshire East, Mass.; Crystal Mountain, Wash.; Mount Sunapee, N.H.; Palisades Tahoe, Calif.; Purgatory, Colo.; and Snowbir...

Cindy Dady Leading Sunlight Mountain Resort as Its New CEO

SAM Magazine—Glenwood Springs, Colo., Aug. 27, 2024—Cindy Dady is the new CEO of Sunlight Mountain Resort. She started in her new role Aug. 5.  Dady’s ski industry career began in the 1980s at Greek Peak in New York. She has since managed kids ski and ride operations for Intrawest, served as the general manager of Echo Mountain in Colorado,...

Ikon Pass Adds Sierra-At-Tahoe, Expands Taos Access for Winter 2024-25

SAM Magazine—Denver, Colo., Aug. 27, 2024—Sierra-at-Tahoe has joined the Ikon Pass for winter 2024-25. It will be one of six California ski resorts offered on the Alterra Mountain Company-owned pass this winter.  “We are excited to expand Ikon Pass access in California by offering even more in the Tahoe area,” said Erik Forsell, chief mar...

Shannon Buhler Named Keystone Resort VP and GM

SAM Magazine—Keystone, Colo., Aug. 27, 2024—Vail Resorts has appointed Shannon Buhler to become vice president and general manager of Keystone Resort, Colo., effective Sept. 16. Buhler will be one of four female GMs leading Vail Resorts ski areas in the Rocky Mountains.Courtesy of Keystone Resort “Vail Resorts has an incredible pool of talen...

Shawnee Mountain Commits to Four-Year REC Deal

SAM Magazine––Shawnee on Delaware, Pa., Aug. 27, 2024––Shawnee Mountain Ski Area has entered a four-year renewable energy credit (REC) purchase agreement with ENGIE Resources, a subsidiary of ENGIE North America. Under the agreement, Shawnee will claim 6,000 annual RECs, equivalent to 6,000,000 kWh of electricity delivered to the grid from ...

Southern Hemisphere 2024 Ski Season: Early Snow for Some, Late or Little Snow for Others

SAM Magazine—Natick, Mass., Aug. 27, 2024—Massive fall snowstorms set South America’s ski season off on what has been the best winter this century for many centers there, the majority of which opened weeks early in May.Courtesy of La Parva It was a more challenging first month or so in Australia and New Zealand, though snowmaking pulled ski a...

SAM and MMGY Origin Release Outlook on Resort Marketing Report

SAM Magazine—Natick, Mass., Aug. 27, 2024—Drawing insights from a survey of ski area marketers across North America, the inaugural "Outlook on Resort Marketing" report, created by SAM Magazine and MMGY Origin, is now available exclusively for SAM subscribers. Designed as a key resource for marketing professionals in the ski industry, the repor...

Eaglecrest Selects Craig Cimmons as General Manager

SAM Magazine—Juneau, Alaska, Aug. 22, 2024—Craig Cimmons has been selected as the new general manager of Eaglecrest Ski Area, beginning in early October. Cimmons currently serves as the director of the ski and ride school and community engagement at Jay Peak, Vt.  Cimmons was chosen from a pool of 17 applicants, according to a report from KTO...

POWDR to Sell Killington Resort / Pico Mountain, Put Mt. Bachelor, Eldora, and SilverStar Out to Bid

Updated at 11:15 a.m. on Aug. 22, 2024. SAM Magazine—Killington, Vt, Aug. 22, 2024—POWDR has agreed to sell Killington Resort and Pico Mountain to a group of local investors. The sale is expected to close this fall. Following news of the sale, sources report that POWDR also plans to put several of its other ski resort properties—Eldora, Col...

Midwest Operators Meet, Aim for Happier Season in 2024-25

Midwest ski area operators, their teams, and industry suppliers gathered earlier this week at the Midwest Ski Areas Association (MSAA) Summer Meeting and Trade Show at the beautiful Treetops Resort in Gaylord, Mich., August 11-14. Attendance was slightly down from last year, which was no surprise given the very challenging winter most experienced. ...

Travel Patterns Stabilizing at Western Destinations

SAM Magazine—Winter Park, Colo., Aug. 16, 2024—Rates and occupancy are leveling out in the West, according to the latest Monthly Briefing from DestiMetrics, the business intelligence division of Inntopia. The latest report highlights just how rate sensitive summer guests have become, as a slight uptick in rates last month led to a modest dip in...

Rock Snowpark Rebrands, Reverting to Original Crystal Ridge Name

Crystal Ridge general manager Riley May at the Midwest Ski Areas Association show.SAM Magazine—Franklin, Wis., Aug. 14, 2024—Rock Snowpark has rebranded as Crystal Ridge, which was the ski area’s original name when John Kaishian first opened it in 1987. The new name goes into effect immediately and the rebrand includes a new Crystal Ridge log...